Pariskrta’s approach to fashion

With a decade-long experience in the fine art of hand embroidery, we at Pariskrta have carved a niche for ourselves in the global fashion markets. Based in Bangalore, our team is channeling the vision to put the city on the map for hand embroidery. Our approach to fashion is to bring traditional techniques to modern attires and present our clientele with a blend of vintage and futuristic. The brand has been working with international luxury houses across the USA, Europe, the Middle East, and Australia among others.

The Art of Embroidery

The fashion landscape has witnessed exponential growth in the popularity of hand embroidery in recent times. We at Pariskrta believe that while technological advancements in the field of fashion may advance, it can never replace the finesse of hand-embroidery. Our team specializes in zardosi and aari work, both of which are deeply rooted in Indian history. The designs are converted to artwork on tracing sheets, commonly referred to as ‘Khaka’. It is then transformed onto the fabric for the embroidery process.

Research and Development

Pariskrta has its own Research & Development wing, which works year round to create new designs and discuss ways to improve upon existing designs. One of our fortes is the technique of fabric manipulation through which the fabric is made more dimensional giving a 3D effect. Additionally, our team is dedicated to analyzing market trends and purchase habits to make informed decisions about the upcoming seasons.

Production & Handling

Pariskrta holds sustainability and our kaarigars in high regard and ensures that necessary steps are taken to uplift the environmental and social conditions. At our studio, in the heart of Bangalore, we handle more than 30,000 hours of production on a monthly basis. Parallely, we also ensure impeccable standards of quality and time management.

Our label practices fair trade. We follow the norms as stipulated by REACH and AZO, both regulated by the European Union. Our facility has also been audited by Workplace Conditions Assessment (WCA) by Interek, who are leading total quality assurance providers to industries worldwide.